Production Company Logo Design

In the pre production phase of our movie "Caught Up", we had to come up with a production company logo design. The name of our production company is "Power Productions", which evokes a powerful and energetic feeling behind it. We discussed various ideas of what the logo would look like. At first, we came to the decision that the logo should be a lighting bolt that reflects the idea of "Power" in our company. Additionally, we thought that the logos primary colors should be yellow and black to reflect what the traditional color of a lighting bolt is. Consequently, we would go to a free website where you can design company logos and came up with the image shown below. 

After a continued discussion of what the company logo should look like, we decided that the initial logo we created was too basic and did not fit into the film we were creating. As a result, we created an animated logo that represents the idea of "Power Productions". It is similar to many company logos such as DreamWorks and 20th Century Fox, where the title sequence for the logo is a moving image instead of a basic static one. This can be seen below.